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ploy

英 [plɔɪ]

美 [plɔɪ]

n.  计谋; 策略; 手法; 花招

复数:ploys 过去式:ployed 

GRE

Collins.1 / BNC.9604 / COCA.11458

牛津词典

    noun

    • 计谋;策略;手法;花招
      words or actions that are carefully planned to get an advantage over sb else
      1. a clever marketing ploy
        机智的销售策略
      2. It was all a ploy to distract attention from his real aims.
        那全是障眼法,借以转移对他真实目的的注意。

    柯林斯词典

    • N-COUNT 计策;计谋;手段
      Aployis a way of behaving that someone plans carefully and secretly in order to gain an advantage for themselves.
      1. Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
        圣诞节应该是兴奋和美妙的时刻,而不该是一种肆无忌惮的营销策略。

    英英释义

    noun

    • a maneuver in a game or conversation
        Synonym:gambitstratagem
      1. an opening remark intended to secure an advantage for the speaker
          Synonym:gambit

        双语例句

        • I think this is just a government ploy to deceive the public.
          我认为这只是政府欺骗公众的手段。
        • It was a brilliant ploy.
          真是个精彩的花招。
        • The Iraqi regime has used diplomacy as a ploy to gain time and advantage.
          伊拉克政权一直利用外交作为争取时间和优势的策略。
        • Their complaints are not treated as a ploy any more.
          它们的抱怨现在再也不被视为是一种策略。
        • Mr Moore, a former ACT health minister, said it might be questioned whether the ploy was promotional, but highlighted the industry's latest of a series of desperate tactics.
          摩尔先生是ACT的前卫生部长,他说,这种做法是否是促销宣传可能会受到质疑,但这种做法突出了烟草业不顾一切的系列最新策略。
        • This ploy can take all sorts of seemingly innocent guises.
          这种策略可以采用各种看上去似乎无害的伪装。
        • Using the Welsh name was a clever marketing ploy.
          用这个威尔士名字是个聪明的营销策略。
        • The ploy, of course, is to hook customers early and stay with them as their incomes rise.
          它们使用此类招术,当然是希望先勾住消费者,这样在消费者收入增长的时候,就会继续使用它们的产品。
        • As a political ploy against mayor Ahn before the elections.
          不过是在安市长选举之前的一次政治策略。
        • Fox responded quickly, saying that it has negotiated in good faith, and called Cablevision's claims a "ploy" to get the government to step in.
          福克斯迅速作出反应,说谈判是真诚,并且声称有线电视的主张是一个“策略”,希望得到政府的介入。